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Erin Charlton | 1 month ago

The Power of Accessible Design: Dignity, Expansion, and Longevity

Accessibility in graphic design refers to creating physical and digital communications materials that can be used and understood by as many people as possible, regardless of their abilities, disabilities, or sensory differences. As the digital world expands, the benefits of accessibility become increasingly apparent. Most importantly, digitally accessible documents, images, and interfaces are essential for … View Article

Jennifer Stewart, Founder and CEO, Syntax Strategic | 2 months ago

Campaign Messaging: Four Rules That Always Lead to Wins

As campaign season ramps up, I’ve been thinking about what makes political messaging stick. The truth is, the best campaigns aren’t the ones that say the most—they’re the ones that say the right things, with clarity and heart. Whether you’re on the trail or behind the scenes, these are a few timeless truths I always come back … View Article

Jennifer Stewart, Founder and CEO, Syntax Strategic | 2 months ago

Managing a Crisis in Politics

When It Hits the Fan: Managing a Crisis in Politics In politics, it’s not a matter of if a crisis will hit—it’s when. And how you handle it will define not just your campaign, but your credibility. From off-the-cuff comments to policy missteps to third-party revelations, crises can snowball in seconds. But the best political teams don’t panic—they … View Article

Tavis Nembhard, Senior Director of Digital Marketing and Public Affairs | 3 months ago

Navigating X: Is It Still the Right Platform for Your Organization?

X, previously known as Twitter, was acquired by Elon Musk in October 2022. For the past two years, it has been the centre of controversy, leaving brands uncertain about their continued presence on the platform. Elon Musk is a prominent figure and advisor in Donald Trump’s inner circle, which has created a significant divide … View Article

News

Syntax Strategic Leads Brand Transformation for KTS Properties

Town of Petawawa Selects Syntax Strategic to Lead Rebranding Initiative

Syntax Strategic Presents Outstanding Algonquin College Students with Award

December 07, 2023

Changes at Syntax position the full-service agency for growth